Guide on integrating Facebook chat into website

Facebook Messenger is a popular live chat feature that can be integrated into websites for easy communication with customers. It allows businesses to interact with customers, gather information about them, manage customer data, send notifications and promotions, and provide automated bot support. Although there are some limitations, such as customers needing a Facebook account and limited customer management features, installing Facebook Messenger on a website is relatively easy. By following a few steps, including creating a Facebook Fan Page, installing the Messenger platform, declaring the domain name with Facebook, and setting up the plugin, businesses can enhance their customer communication and support.

In today’s fast-paced world, Facebook has become an integral part of our daily lives. It’s not just a platform for entertainment and information, but also offers a very convenient Live Chat feature through Facebook messenger. Integrating Facebook chat into your website is a seamless process that allows you to engage with your audience effortlessly.

Reasons to use Facebook Messenger

If you’re still on the fence about using Facebook chat when there are plenty of other free live chat tools available, here are some advantages of Facebook messenger:

• Interact with customers at any time, even without their email or phone number.
• Easily gather basic customer information like interests, age, and location.
• Efficiently manage customers by using tags.
• Note important information within the chat.
• Filter messages easily based on status.
• Send automatic notifications, promotions, and product details.
• Collaborate with multiple admins for better management.
• Schedule appointments directly through Facebook messenger.
• Save commonly used responses for quick replies.
• Simple installation process.

Automated Bot Support

With the sheer number of users on Facebook messenger, utilizing its built-in Bot Support can streamline your customer interactions and reduce your workload significantly. Tools like Chat Fuel are available for creating your own bot tailored to your business needs.

Limitations of Facebook chat

Even though Facebook chat offers many benefits, it’s crucial to be aware of its limitations before making the switch:

1. Customers must have a Facebook account.
2. Customer management features may be limited and less professional.
3. Retrieving information might be a bit challenging.

Instructions for installing Facebook Chat on website

1. Create Facebook Fan Page:

   • Choose between "Business or Brand" or "Community or Public Figure" based on your needs.
   • Make sure you have the necessary administrative rights for setting up the parameters.

2. Install Messenger platform:

   • Access Settings » Messenger Platform to proceed.

3. Declare domain name with Facebook:

   • Declare the domain name where you plan to install Facebook Messenger.
   • Ensure to use HTTPS if your website has SSL.

4. Proceed with installation:

   • Configure basic settings like greetings, language, and response time for the plugin.

5. Language and greeting settings:

   • Choose a language your customers are familiar with and customize the greeting for better engagement.

6. Set response time and color:

   • Display response times on Messenger chat and adjust the color scheme to match your website.
7. Add domain name and get code from Facebook:
   • Double-check the domain name for Messenger chat and insert the provided code snippet into the tag of your website.

By following these steps, you can seamlessly integrate Facebook chat into your website and enhance your customer engagement experience. If you encounter any challenges, feel free to reach out for assistance.